Digital Marketing Manager (Fashion)

Salary: TO ATTRACT THE BEST

Level: Mid

Location: Hybrid, with easy access to London

Industry: Fashion

Founded: 2011

Number of staff: 85

Information on the company

Our client is one of the UK's fastest-growing fashion e-commerce platforms that connect independent brands and customers looking to discover unique, original fashion. They are a social-first company with over 800 brands and over 1.5 million customers. They are an entrepreneurial, future-focused team that look to create value in everything they do. Oh, and they’re a friendly bunch too, so expect socials and plenty of perks!


About the role

It’s a creative’s dream! You’ll get to set the strategy, plan, execute and distribute the content you shoot across all of the company’s core channels with a lot of autonomy. We’re known for best-in-class content that showcases clothes from our 800+ brands in their best light, with practical and down to earth styling advice that adds value for the customer, which is why we’re looking for someone to take it to the next level as we go global.

Responsibilities

  • Help devise and deliver the content strategy for the social media accounts to drive organic follower growth and provide powerful content for performance marketing

  • Directly manage the social media accounts, driving revenue and follower growth, reporting back to the team each week

  • Work closely with the Head of Content, graphic designers, models and video editors to plan and execute regular photo and video shoots

  • Create content for all paid social adverts in collaboration with the paid social team and have your creatives seen by millions of people

  • Get to know the customer on a granular level and tailor your content output to their taste

  • Ascertain from performance data what does and doesn’t land, and react accordingly

  • Brief a wide range of marketing materials to video editors and graphic designers

  • Collaborate with the graphic designers to prepare artwork for the homepage, our brand-new app, and shoppable styling videos

  • Work with the Head of Content to select and shoot email artwork for our database of over one million subscribers, liaising with the graphic designers and copywriter to create emails our customers will love

  • Work closely with our team of models as well as source fresh, on-brand talent as we grow our business

  • Keep yourself continually updated with the changing nature of social media trends, updates, new features and algorithm changes 

Ideal candidate

  • An ideas person who brings an infectious energy to the entire creative process, from the initial planning stages through to completion

  • Skilled in creating content that’s engaging, informative and humorous – as you’ll see from our Instagram stories, we’re not afraid to poke fun at ourselves

  • A natural self-starter, able to surface opportunities and execute well

  • Brimming with ideas and able to think beyond industry standards to create fresh, market-leading content

  • Excited to be hands on with both the planning and execution of content across all channels

  • Invested in creating the best possible experience for our customers

  • Able to flex between strategy and execution, roll sleeves up and get stuck in

  • Astute decision-maker who takes responsibility for the directions and actions of their team

What are the perks of working at this company?

  • Nurturing talent culture

  • Private healthcare

  • Gym membership

  • Holiday apartment in Spain

  • Holiday allowance that grows with time

  • Company pension

  • Paid parental leave

  • Apple laptop

  • Staff discount